Jessica Atherton has been head hunted by Chartered Accountants, Holland & Co as Marketing and Press Liaison Officer. 

 

Jessica, from St Helens was chosen from over 400 candidates who applied for the recent vacancy. She is responsible for helping an already busy Local Accountancy Practice expand even further.

 

Her day to day duties include drawing up a strategic plan to ensure that the business needs of the local community are met. This includes offering  services from Holland & Co such as preparation of financial statements for internal use within client's businesses and also for external use outside the client’s business for example,  submissions to HMRC.

 

 Jessica Atherton

 

Jessica targets various local businesses who she believes will benefit from tax planning provided by Holland & Co and from the pro active help which we offer as part of our service. This service is even more important as the economy gradually emerges from recession.

 

Jessica is responsible for developing and overseeing the marketing strategy for Holland & Co.

 

Her activities are geared toward increasing fee income and making sure that sufficient resources are available to meet demand. She typically oversees individuals who manage specific functions within the marketing department, such as tax planning, advertising, and public relations.


She utilizes strategic planning and forecasting to make decisions necessary to meet or exceed budget goals, such as monitoring the activities of competitors, identifying prospective customers and new markets, estimating demand for the company's services, and monitoring market trends that can impact the need for new service development.

Jessica is involved in establishing and overseeing service pricing guidelines, branding strategies, and promotional campaigns. She is often involved in implementing service and customer service training with personnel throughout the organization.

 

Holland & Co are currently offering local businesses a free health check of their financial position, the check will involve a qualified Accountant scrutinising their financial statements to ensure that the business is paying the correct amount of tax. Holland & Co also offer suggestions on how the businesses can be run more efficiently and profitably. Attention will be given to suggestions on how the sales of the business can be increased, how the overheads can be reduced and a number of suggestions on how the tax liability can be reduced.

 

This financial health check offered by Holland & Co is completely free. 

 

Quote from Jessica Atherton:

 

“ I am enjoying my new position at Holland & Co Chartered Accountants and although it involves a lot of hard work, it is very rewarding to see how we are able to help so many businesses reduce their tax bill by legal methods. I was surprised just how easy it can be to improve the running of your business and reduce your tax liabilities if you have a professional team of Chartered Accountants on your side like Holland & Co”

 

Quote from Nigel Holland:

 

“ Jessica has approached her new position in a professional and encouraging manner. She has good IT skills and uses our website and newsletter to keep our many subscribers up to date with breaking news stories, changes in tax rules and tax tips which enable businesses to make vast savings in their operations. Jess is aiming to help our firm expand its operations within the local business network and to continue to offer a first class accountancy service to the business community.”

 

If anyone would like to contact Jessica for business assistance she can be reached on 0151 420 6666 or by email on jess@hollandandcompany.co.uk

 


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